11.16.2009

Good and Bad Headlines

GOOD:

Ravens, Browns scoreless at the half

Yahoo Sports does a pretty god job with headlines of wire stories- I initially tried finding a bad headline from them but I couldn't find one. This headline has all the key terms someone wanting to know what had happened in this Monday Night Football game would search: Ravens (name of team), Browns (name of team), scoreless (the score of game, or term "score" could be searched) and half (a relevant time period to search for).


BAD:

Govt to unveil 20,000 MW solar power plan

The article is a Reuters story Yahoo News picked up about India's plan to improve their solar power generation. However, the headline doesn't include anything about India. Additionally, the word "new" probably would have been better for searches than "20,000 MW."

1 comment:

modderno said...

After reading this I paid a little more attention to the headlines on Yahoo Sports. Turns out you are right in that they rarely have a bad headline. They are not always the most creative but they are usually informative.